So you want to share your book with the world. Have you, however, thought where you want to get it published? It is evident that there is a major shift going on in the publishing world, with newspapers to magazines downsizing, or going out of business, including books. This shift can be seen by way of print publications swarming to the Web, because more people are reading online and, or, downloading printed works onto gadgets such as, Amazon Kindle, Nook, iPad, to name a few. Buyers have choices when they visit Amazon’s website site too, they can purchase a printed book, eBook or audio book.
So where does it leave publishing houses such as the Big Six: Hachette Book Group, HarperCollins, Macmillan, Penguin Group, Random House and Simon & Schuster, who are now in direct competition with resellers, Amazon, Apple, BarnesAndNoble.com and Google? In my humble opinion, traditional publishing is still very much a choice, though many authors are either moving away from this avenue of publishing that is slower (as well as the sale of print copies is in decline as publishers are selling fewer and fewer books), or mixing it with digital publishing that is quicker. Further, resellers are making it easier for authors to not only circumvent, but cut out the publishers and deal directly with them if they so desire. To add, this avenue allows them to reach more people online if they market their books effectively.
Given these changes in the publishing industry, the one thing you need to establish as soon as possible, is whether you want to get published by a traditional publishing house, sell your books in bookshops, online, abroad, self-publish and keep stock, or print-on-demand?
It’s imperative that you know what outcome you want for you and your book(s), so that you can make an informed decision to get the best ROI (return on investment) for your writing efforts.
Authors now have amazing publishing options, more so than before. But being a successful author requires an understanding of the industry; more specifically, an understanding of supply and demand, as a lack of knowledge will cost you dearly.
Go Write It, Work It, Publish It!
© 2011 Cherry-Ann Carew
WOULD YOU LIKE TO USE THIS ARTICLE IN YOUR EZINE, NEWSLETTER,
MAGAZINE, BLOG OR WEBSITE? Please do, but ensure you include this complete resource box:
Cherry-Ann Carew, The Power Writing Coach, Editor, and Founder of Writetastic Solutions, is co-author of the bestselling book, ‘How The Fierce Handle Fear, Secrets To Succeeding In Challenging Times and author of the forthcoming novel, “Whisper Of Lies”. Cherry-Ann helps writers with their creative expression to add value to their books. Learn how her coaching and editing services can help you with your book. Subscribe for your FREE SPECIAL REPORT: Discover The 3 Simple Steps That Will Help You Start And Finish Your Book. Yes, you can have a finished draft in no time!